Free Marketing Utility

Free Campaign URL & UTM Builder

Build clean, standardized campaign tracking URLs. Open Analytics automatically ingests these parameters to attribute referral traffic and conversion funnels with zero cookies.

Target Destination URL *

Campaign Source (utm_source) *

Campaign Medium (utm_medium) *

Campaign Name (utm_campaign) *

Campaign Content (utm_content)

Campaign Term (utm_term)

Live Tracking URL

Ready to Share

https://example.com/pricing?utm_source=newsletter&utm_medium=email&utm_campaign=q4_announcement&utm_content=hero_cta

Automatic Parameter Ingestion

Open Analytics natively extracts all 5 UTM parameters from the initial page request. They appear in your Acquisition dashboard with real-time conversion attribution.

Learn how acquisition tracking works

UTM Parameter Reference Guide

utm_source

Identifies which platform sent the visitor (e.g. Google, newsletter, Twitter, HackerNews).

utm_medium

Identifies marketing medium (e.g. cpc, email, social, referral, banner, organic).

utm_campaign

Identifies specific product launch or promotion name (e.g. launch_v3, black_friday).

Track marketing campaigns without cookie banners

Open Analytics logs marketing campaigns, conversions, and bounce rates with zero cookies or invasive tracking tags.

Launch Dashboard